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Beyond the ordinary

The Red Bulletin delivers stories about people who achieve extraordinary things, move beyond the norm, test out their boundaries, and passionately seek adventure, breaking new ground as they go. A magazine about the world of Red Bull and its many playgrounds.

The world of theredbulletin.com

The world of theredbulletin.com

Discover the online world of The Red Bulletin und The Red Bulletin INNOVATOR. The Red Bull YouTube channel as well as our Facebook and Instagram channels offer our active target group the best action, sports and entertainment clips. redbull.com offers individual advertising solutions.

Delivering the unexpected

Delivering the unexpected

This is how the international active lifestyle magazine The Red Bulletin brings stories from the world around Red Bull closer. Sport, adventure, culture, music, nightlife, innovation, fitness and lifestyle - away from the everyday. The focus is on people who achieve high-performance feats and passionately seek adventure. Inspiring people with special ideas who give The Red Bulletin readers the opportunity to benefit from these experiences.

Listening beyond the ordinary

Listening beyond the ordinary

The Red Bulletin magazine encourages readers to immerse themselves in a world beyond the ordinary, off the beaten path. This cocktail mix of action and inspiration is also available to listen to in three formats: "Mein erstes Mal" (inspiring interviews), "Hörstoff" (adventurous reporting) and "Boulevard der Helden" (star author Michael Köhlmeier's podcast column). The podcast "INNOVATOR Sessions" and "Die Biochacking-Praxis", the podcast that helps us live healthier, better, and longer, round off the exceptional podcast portfolio.

    Figures, data and facts

    • Readers (AWA)

      Readers (AWA)

      290000

    • Print run

      Print run

      171.310

    • Copies sold (IVW)

      Copies sold (IVW)

      158458

    • Number of issues per year

      Number of issues per year

      6

    • Supplement Frankfurter Allgemeine Sonntagszeitung

      Supplement Frankfurter Allgemeine Sonntagszeitung

      60000

    • Supplement Leipziger Volkszeitung

      Supplement Leipziger Volkszeitung

      31.000

    • Distribution via Lufthansa & Reading Circles (total)

      Distribution via Lufthansa & Reading Circles (total)

      95000

    • Events / Subscription & Dispatch (each)

      Events / Subscription & Dispatch (each)

      15000

    Listening beyond the ordinary

    Listening beyond the ordinary

    Listen in to The Red Bulletin's podcasts: "My First Time", "Listening Material", "Boulevard of Heroes" and "The Biohacking Practice".

    listen now
    The digital world of Red Bull

    The digital world of Red Bull

    Immerse yourself in the online world of The Red Bulletin and The Red Bulletin INNOVATOR.

    theredbulletin.com

    The Red Bulletin price list 2023

    Latest update: December 19th 2022

    All price lists

    Latest update: December 19th 2022

    The Red Bulletin publishing calendar

    in Outlook importieren

    • September 2023

      • 10.09. Publication
        The Red Bulletin CH 04/23
        Topic: Outdoor
        Deadline
        09.08. (Ads)
        01.08. (Advertorials)
      • 12.09. Publication
        The Red Bulletin UK 10/23
        Deadline
        09.08. (Ads)
        02.08. (Advertorials)
      • 12.09. Publication
        The Red Bulletin AT 10/23
        Topic: Smart Cities
        Deadline
        09.08. (Ads)
        02.08. (Advertorials)
      • 14.09. Publication
        The Red Bulletin FR 10/23
        Deadline
        09.08. (Ads)
        02.08. (Advertorials)
      • 28.09. Publication
        The Red Bulletin Innovator AT 02/23
        Deadline
        25.08. (Ads)
        18.08. (Advertorials)

    • October 2023

      • 08.10. Publication
        The Red Bulletin Innovator CH 02/23
        Deadline
        25.08. (Ads)
        18.08. (Advertorials)
      • 10.10. Publication
        The Red Bulletin UK 11/23
        Deadline
        07.09. (Ads)
        31.08. (Advertorials)
      • 10.10. Publication
        The Red Bulletin AT 11/23
        Topic: Watches
        Deadline
        07.09. (Ads)
        31.08. (Advertorials)
      • 10.10. Publication
        The Red Bulletin DE 05/23
        Topic: Sales Focus: Watches/Winter Sports / Editorial Focus: Dance / Red Bull Dance your Style
        Deadline
        07.09. (Ads)
        30.08. (Advertorials)
      • 10.10. Publication
        The Red Bulletin US 10+11/23
        Deadline
        07.09. (Ads)
        31.08. (Advertorials)
      • 12.10. Publication
        The Red Bulletin FR 11/23
        Deadline
        07.09. (Ads)
        31.08. (Advertorials)
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